Ocean material that replaces plastic and actively benefits the world.

Uluu's mission is to replace plastic with materials that improve people’s lives and restore our planet.

Uluu’s products act like plastic but are made from seaweed, not fossil fuels. They’re strong, lightweight and waterproof, while being truly biodegradable and biocompatible. Uluu is naturally produced via fermentation. This process uses saltwater microbes fed with farmed seaweed—a regeneratively-grown feedstock that can be scaled to entirely replace the fossil fuels used to make 400 million tonnes of plastic each year, all while sequestering carbon and bioremediating our oceans. Uluu can be directly substituted for plastic in existing manufacturing equipment, including to produce fibres that can replace polyester in textiles.